No I need to change the <TITLE> Meta Tag.. I ended up just putting a new piece of code into the header.php
COPY CODE
global $my_title;
if ($my_title) {
echo '<title>'.$my_title.'</title>';
}
then in my_template_file.php I just set the global before the get_header();
COPY CODE
...
global $my_title;
$my_title = "This is my new Meta Title";
get_header();
...